La rivista ha rappresentato un pilastro fondamentale dell'editoria per adulti in Italia, trasformandosi negli anni '80 in un vero e proprio fenomeno di costume. Nata originariamente nel 1953 come rotocalco di attualità cinematografica e culturale, ha vissuto una metamorfosi radicale che l'ha portata a dominare le edicole prima come testata erotica e poi come rivista pornografica. La Storia Editoriale e la Svolta degli Anni '80
Historically, Le Ore (which began in the 1950s) was famous for its fotoromanzi —melodramatic stories told through staged photographs and speech bubbles. However, by the early 1980s, this format had become dated. The audience, which was increasingly influenced by American cinema and Berlusconi’s television, demanded faster, racier content. Le Ore did not abandon the photo-story, but it drastically updated its themes: the innocent heroines of the 1960s gave way to assertive, often scandalous women in the 1980s issues. le ore rivista anni 80 pdf
Nata originariamente nel 1953 come rivista di fotoromanzi e attualità (sulla scia di Grand Hotel ), Le Ore subì una metamorfosi radicale sotto la direzione di . However, by the early 1980s, this format had become dated
: Under the direction of Riccardo Schicchi, the magazine moved away from softcore "glamour" photography toward explicit hardcore content. This shift wasn't just about the imagery; it was a business strategy that capitalized on the "liberalization of Desires" prevalent in 1980s Italy. The Cult of Personality Nata originariamente nel 1953 come rivista di fotoromanzi