While the majors hold history, a new wave of production companies is reshaping how we watch:
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: Holding a massive 28% market share in 2025, Disney is the undisputed king of franchises. Its production units include Marvel Studios , Lucasfilm , Pixar , and 20th Century Studios . Iconic productions like Avengers: Endgame and The Lion King continue to define its global reach. While the majors hold history, a new wave
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