For many, the "Home" tab on OK.ru in 2016 was a digital sanctuary. It wasn't about influencers or ads. It was about grainy music videos, reposts of Soviet-era cartoons, and birthday wishes from cousins you hadn't seen in years.
By 2016, however, the cracks were showing. The Russian government began tightening control over online speech. Ok.ru, owned by the Mail.Ru Group (now VK), started injecting ads and "suggested" content. The home was becoming a mall. home -2016- ok.ru
: This part of the URL is intriguing. "Ok.ru" could refer to a website or service. One well-known service in Russia is "Ok.ru" or more formally, "Odnoklassniki" (Одноклассники), which is a Russian social networking service similar to Facebook or VK. For many, the "Home" tab on OK
Directed by Tim Johnson, Home tells the story of Oh, a misfit alien from the Boov race, who invades Earth to escape their enemies, the Gorg. After relocating all humans to Australia, Oh accidentally sends out a party invitation to the Gorg, becoming a fugitive. He teams up with Tip (a human girl searching for her mother), and they embark on a road trip in a modified slushie car. By 2016, however, the cracks were showing
That spring, she reconnected with a group of friends from her childhood village who had scattered across the globe. They didn't share "content"—they shared life. The Photo Albums